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Exploring the role of resources in creating effective institutions that sustain viable service ecosystem - an s-d logic approach

Brown, J and Broderick, AJ Exploring the role of resources in creating effective institutions that sustain viable service ecosystem - an s-d logic approach. Marketing Theory. ISSN 1470-5931 (Accepted)

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Abstract

The introduction of an eleventh foundational premise in service-dominant logic (S-D) offers scholars with a wide range of opportunities to contribute to middle range theory development within S-D logic. This paper proposes a new framework and model, the resource-institution model, that consolidates current conceptualizations of resources categorization and syntheses these with the institutions framework proposed by Scott (2014). In order to contribute to middle level theory this model is then applied to an illustrative case, the skateboarding community in Liverpool, UK. Primary research was undertaken using a critical dialogue approach and key findings are identified. Specific key masterfully developed resources are identified and a potential new type of resource category emerged. This paper potentially contributes to a number of the literature bases, the S-D logic, service leadership and cultural leadership. Keywords: service-ecosystems, operant resources, institutions, resource-institution model, cultural leadership Paper Type: Research paper

Item Type: Article
Uncontrolled Keywords: MD Multidisciplinary
Subjects: H Social Sciences > HF Commerce > HF5001 Business
Divisions: Liverpool Business School
Publisher: Sage
Date Deposited: 21 Jul 2016 11:53
Last Modified: 21 Jul 2016 11:53
URI: http://researchonline.ljmu.ac.uk/id/eprint/3922

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