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Collaboration Impact on Social Well-being for Business Sustainability: A Case Study of a Malaysian Water Treatment SME Company

Belal, HM, Othman, SN, Zaidi Ahmad, MF and Shirahada, K Collaboration Impact on Social Well-being for Business Sustainability: A Case Study of a Malaysian Water Treatment SME Company. International Journal of Services and Operations Management. ISSN 1744-2370 (Accepted)

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Abstract

This study demonstrated how collaboration advances the manufacturing-based industry to transform its business structure as a social service-oriented and well-being solution, thereby being able to sustain its business vis-à-vis market competition. Thus, this paper presents an approach for industry analysis from the corporate collaboration rationality perspective. The study was performed in the Malaysian water management service industry and examined the operations of a small and medium-sized enterprise (SME) water treatment company as a case example. Data were gathered by conducting an explorative questionnaire survey with the SME water service provider in Kedah, Malaysia. Potential scenarios were identified for establishing viable future directions of SMEs, which include the needs of mutual corporate collaboration for service encapsulation, and ecosystem oriented approach for social welfare value creation. This research can help overcome the managerial challenges of a company, thus enable it to succeed in the commercial market by ensuring service-oriented social well-being solutions.

Item Type: Article
Uncontrolled Keywords: 1503 Business And Management, 1505 Marketing
Subjects: H Social Sciences > HF Commerce > HF5001 Business
Divisions: Liverpool Business School
Publisher: Inderscience
Related URLs:
Date Deposited: 14 Sep 2018 11:31
Last Modified: 14 Sep 2018 11:34
Editors: Gunasekaran, PA
URI: http://researchonline.ljmu.ac.uk/id/eprint/9227

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