Items where Author is "Whyatt, G"
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Number of items: 2.
Article
Sun, Y, Wang, R, Bai, H ORCID: 0000-0001-5836-8877, Whyatt, G and Ohandi, TT
(2024)
Perceived Values of Luxury Fashion Brands – Evidence from Indonesian Millennials.
SN Business & Economics, 4.
Conference or Workshop Item
Sun, Y, Wang, R, Bai, H ORCID: 0000-0001-5836-8877, Whyatt, G, Tamara, TT and Cattaneo, E
(2024)
How Millennials Perceive Luxury Fashion Brands - Case of Indonesia.
In:
Proceedings of the European Marketing Academy
.
(European Marketing Academy, EMAC 2024 53rd Annual Conference, 28-31 March 2024, Bucharest, Romania).