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Parallel discourses: Leveraging the Black Lives Matter movement to fight colorism and skin bleaching practices.

Van Hout, MC and Wazaify, M (2021) Parallel discourses: Leveraging the Black Lives Matter movement to fight colorism and skin bleaching practices. Public Health, 192. ISSN 0033-3506

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Abstract

Objectives: The “Black Lives Matter” (BLM) movement in 2020 exemplifies efforts to counter prejudices and the colorist narrative. Harmful use of topical skin lightening agents continues worldwide despite interdiction or restricted use under domestic, European and international regulations.
Study Design: Commentary
Methods: Narrative review
Results: In this Short Communication, we consider the significance of societal perspectives of skin color, glocalized whiteness, efforts to attain self-esteem and social mobility through skin lightening practices, and the role of cosmetic products in fueling this phenomenon.
Conclusions: Addressing the inadvertent (or indeed conscious) vehicles of systematic racism and sustaining of skin color prejudices and stereotypes of fair skin beauty by cosmetic companies is warranted. Targeted health messaging is an imperative.

Item Type: Article
Uncontrolled Keywords: 1117 Public Health and Health Services
Subjects: R Medicine > RA Public aspects of medicine
R Medicine > RA Public aspects of medicine > RA0421 Public health. Hygiene. Preventive Medicine
R Medicine > RA Public aspects of medicine > RA0421 Public health. Hygiene. Preventive Medicine > RA0440 Study and Teaching. Research
Divisions: Public Health Institute
Publisher: Elsevier
Date Deposited: 08 Jan 2021 09:58
Last Modified: 13 Feb 2022 00:50
DOI or ID number: 10.1016/j.puhe.2020.12.020
URI: https://researchonline.ljmu.ac.uk/id/eprint/14237
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