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Valaei, N, Bressolles, G, Khan, H and Low, YM (2021) Ads in gaming apps: Experiential value of gamers. Industrial Management and Data Systems (IMDS). ISSN 0263-5577

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Nikhashemi, SR, Valaei, N, Rezaei, S and Bressolles, G (2020) The Hidden Chain of Branded Telecommunication Services Delivery: Value, Trust, Brand, Price Tolerance and Word of Mouth Communication Chain. Journal of Relationship Marketing. ISSN 1533-2667