Navigating Sustainability through Hyper-automation and Reverse Logistics in the B2B Sector: Implications for the Electronics Industry

Belal, HM ORCID: 0000-0001-6737-1445, Ratul, SH and Hossain, MI Navigating Sustainability through Hyper-automation and Reverse Logistics in the B2B Sector: Implications for the Electronics Industry. Global Journal of Flexible Systems Management. ISSN 0972-2696 (Accepted)

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Abstract

The rising demand for sustainable practices in the electronics sector highlights the need for innovative alternatives. This study explores the impact of reverse logistics (RL) on sustainability performance (SP) among B2B electronics firms in Bangladesh, adopting a positivistic approach within the contingent resource-based view (C-RBV) framework. To test our hypotheses, we developed a single-informant questionnaire pre-tested with industry and academic experts. We distributed the questionnaire to 280 respondents via email, receiving 250 usable responses after follow-ups. Variance-based structural equation modelling was employed through WarpPLS 8.0, which utilises Partial Least Squares algorithms. The findings indicate that reverse logistics initiatives within Bangladesh's electronics sector significantly influence sustainability efforts, especially regarding flexible hyper-automation technologies. This study enhances the C-RBV framework and provides actionable recommendations for the B2B electronics manufacturing industry in emerging economies. We acknowledge limitations and suggest future research opportunities, emphasising how reverse logistics can drive economic, environmental, and social benefits when aligned with advanced automation.

Item Type:	Article
Uncontrolled Keywords:	3505 Human resources and industrial relations; 3507 Strategy, management and organisational behaviour
Subjects:	H Social Sciences > HF Commerce > HF5001 Business
Divisions:	Liverpool Business School
Publisher:	Springer
Date of acceptance:	30 November 2025
Date Deposited:	22 Dec 2025 10:00
Last Modified:	22 Dec 2025 10:00
URI:	https://researchonline.ljmu.ac.uk/id/eprint/27756

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