Laing, M and Lawless, A (2015) Extending the reach of policy and strategy research using Political Discourse Analysis; the case of the Health and Social Care Act 2012. In: BAM Conference Proceedings . (British Academy of Management, 08 September 2015 - 10 September 2015, Portsmouth, UK).

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Abstract

There is a growing interest in discursive perspectives on strategy and policy as practice. The goal of this paper is to present a discussion of the research methodology used to analyse the underexplored relationships between discourse, strategy and practice in health policy development The research explores the development of the Health and Social Care Act (2012) and in doing so highlights the weakness’ in communication – both in developing a narrative but also in being able to use it persuasively with important audiences – demonstrating a lack of engagement both with parliamentary colleagues, professionals and the electorate.

Item Type:	Conference or Workshop Item (Paper)
Uncontrolled Keywords:	Political Discourse Analysis; Public Health Policy
Subjects:	H Social Sciences > HA Statistics R Medicine > R Medicine (General)
Divisions:	Liverpool Business School
Publisher:	BAM British Academy of Business
Date Deposited:	01 Feb 2017 14:17
Last Modified:	13 Apr 2022 15:15
URI:	https://researchonline.ljmu.ac.uk/id/eprint/5408

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