Valaei, N and Sabermajidi, N A Socialisation Theory Perspective to Brand-Related Contents in Social Media. In: 15th Global Brand Conference, 05 May 2021 - 07 May 2021, Sheffield, UK. (Accepted)
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A Socialisation Theory Perspective to Brand-Related Contents in Social Media.pdf - Accepted Version Download (823kB) | Preview |
Item Type: | Conference or Workshop Item (Paper) |
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Subjects: | H Social Sciences > HF Commerce > HF5001 Business > HF5410 Marketing. Distribution of Products T Technology > T Technology (General) |
Divisions: | Business & Management (from Sep 19) |
Date Deposited: | 15 Apr 2020 09:03 |
Last Modified: | 13 Apr 2022 15:17 |
URI: | https://researchonline.ljmu.ac.uk/id/eprint/12728 |
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