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Influencer Marketing in the Make-up Industry

Yfantidou, I and Grncarov, M (2021) Influencer Marketing in the Make-up Industry. In: Advances in Digital Marketing and eCommerce - Second International Conference, 2021 . pp. 1-15. (Advances in Digital Marketing and eCommerce Second International Conference, 2021, 29th June 21 - 1st July 21, Barcelona, Spain).

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Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: Business & Economics
Subjects: H Social Sciences > HF Commerce > HF5001 Business
H Social Sciences > HF Commerce > HF5001 Business > HF5410 Marketing. Distribution of Products
Divisions: Business & Management (from Sep 19)
Publisher: Springer Cham
SWORD Depositor: A Symplectic
Date Deposited: 30 Aug 2023 10:52
Last Modified: 04 Sep 2023 08:16
DOI or ID number: 10.1007/978-3-030-76520-0
Editors: Martínez-López, F and Lopez, D
URI: https://researchonline.ljmu.ac.uk/id/eprint/20671
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