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Sole_Zine 09 The Block P Issue - The Liverpool Style Protagonists Representing the Culture of ‘110’s’

Owen, P and Owen, KJ (2024) Sole_Zine 09 The Block P Issue - The Liverpool Style Protagonists Representing the Culture of ‘110’s’. Sole_Zine 09 The Block P Issue - The Liverpool Style Protagonists Representing the Culture of ‘110’s’., 09. ISSN 2634-7598

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Abstract

In Liverpool, the Nike Air Max 95 has a special cultural connection with the sneaker community and beyond. Known locally as ‘110’s’ (one tens), a reference to its retail price not long after its release, it is seen as a significant fashion accessory for young men. Wherever observed, from the city centre to the suburbs, in pubs, clubs, colleges, and classrooms, the Nike Air Max 95 silhouette is ever-present. Now, almost 30 years from launch, the demand for the 110’s is so high, that the city has its own dedicated Air Max 95 store – this is the only store worldwide dedicated to this shoe. A small independent bricks and mortar space that specialise in sourcing and selling rare Nike Air Max 95, fondly known by the sneaker community as ‘The Block P’. By working with the key players such as Charlie McDonough (founder of ‘The Block P) and the surrounding sneaker community, Sole-Zine will explore the close connection to community, to establish why the 110 is still so prominent in the culture of Liverpool.

Item Type: Article
Uncontrolled Keywords: fashion; liverpool; AM95; 110; obsession; style; place; locating menswear; the block p; identity
Subjects: N Fine Arts > N Visual arts (General) For photography, see TR
N Fine Arts > NC Drawing Design Illustration
N Fine Arts > NX Arts in general
G Geography. Anthropology. Recreation > GT Manners and customs > GT500 Costume. Dress. Fashion
Divisions: Art & Design
Publisher: Paul Owen, Kayla Owen
SWORD Depositor: A Symplectic
Date Deposited: 24 Jul 2024 10:01
Last Modified: 24 Jul 2024 10:01
URI: https://researchonline.ljmu.ac.uk/id/eprint/23780
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